1 - Write articles that people want to read
This is common sense, but many people forget to write articles that readers are real people, neglecting the headers and content, which after all is what attracts the attention of potential readers.
If you write things that people enjoy reading it, will reward you back to your blog on a regular basis.
Articles that focus on the topic of what you're typing without ramblings or something that can distract the reader from the subject matter. Make the article short and deals with a theme for each article.
Write a frequent and regular basis so that readers and search engines visit your blog more often.
2 - Optimize your articles for search engines
The most important rules for listing your items appear in search engines are:
* Make sure your blog URL contains the primary keyword (primary keyword) you want to optimize your blog.
* Use your main keywords Calve in the title.
* Use keywords secondary (secondary keywords) in the body of the article.
* Use your keywords in the text of your links (anchor text) to be distributed through the body of the article.
3 - Submit your blog to directories
If you publish a blog should be recorded in big directories like Yahoo or Dmoz, as well as the numerous directories of blogs, browsers, and directories with good PR (page rank)
4 - Build links to your blog
We recommend using the following methods to get links pointing to your blog.
If you have joined the blog on your website, links on each page to your blog.
Put links to other blogs in your article.
Make comments on other blogs putting links to your blog and include your keywords.
Offers exchange links with other blogs or websites with a similar theme to yours.
6 - Send your articles to directories
One of the best ways to promote your blog or website, write articles and send them to specialized directories.
7 - Get subscribers via email
Kamis, 24 September 2009
BUSINESS BLOG AND A BUSINESS WEBSITE
What’s the difference between a business blog and a business website?
You can make a business blog look and feel exactly like a website – in fact, many of the sites you are visiting right now are probably powered by blogging platforms like WordPress, instead of popular web design HTML applications like Frontpage or Dreamweaver. A significant difference, is that you don’t need to know web site coding language like HTML to run a business blog, or add and modify content on your site. You simply add content and publish. This makes business blogs a perfect online marketing tool for business owners.
Another important difference is that blogs allow you to have "conversations" and build interactive relationships with other people, where static web sites tend to be more of a "one-way" vehicle for presenting information to visitors.
What if you already have a web site?
If you currently have a website that requires you to contact your web developer, web designer, web master or an IT savvy friend, nephew, niece or neighbor every time you want to make a change to your site, then you definitely need to consider adding a blog to your site. Simply install the blog in a subdirectory of your domain (e.g. yourdomain.com/blog), then promote your business using the blog and link your posts back to your site for more information about your products or services, to purchase, etc …
If you don’t have a website yet, then save yourself money on costly web development and a lot of hassle and just use a blog. With a blog, you can easily promote your business by adding regular posts and articles about a variety of different topics.
Here are just some ideas for things you can write about your business, then post on your business blog:
Product recallsCustomer service information (e.g. how to ship product back, refund policies, etc.)FAQsProfiling customersInformation your customers would find useful, educational, informative, entertaining, etc.New things coming soon to your businessProfiling members of your teamNews about your industryTop 10 listsProduct / Service tips (how to spot quality, how to avoid paying too much or being ripped off, etc ..)News about your own businessProduct / Service benefits
As you can see, there’s no shortage of content to write about when it comes to promoting your business.
Now … just getting a blog up and running is not really going to help you. You need to know how to configure it properly if you want to achieve the best results with the least effort.
Fortunately, there is a great resource I recommend you research in more detail if you are interested in knowing more about the benefits and advantages of using a business blog to help you promote your business and sell your products and services smarter. A company called www.SelfPublishWeb.com offers two ways to help you set up a blog for your business that will not only get your site pages quickly indexed in Google and other major search engines (usually in as little as 2-3 days), but they show you how to fully configure it so that it becomes a powerful marketing tool for your business, with many automated built-in promotional features that you don't even need to think about.
You just write about your business and the automated system running silently in the background goes to work for you.
SelfPublishWeb.com offers two options: They can fully install, set up and configure your business site / business blog for you and you’re then ready to go in as little as 4-5 working days, or, if you want to save several hundred dollars, you can purchase their complete 'step-by-step' DIY video training tutorials package, which is done in a completely non-technical way so that anyone with basic computer skills (like the ability to cut and paste) can just watch over their shoulder and follow along as they show you how to get your own business blog up and running in 2 days or less.
I've had a chance to fully review their offers and I thoroughly recommend the step-by-step video training tutorials they offer as a DIY cheaper alternative. You get access to a private Member's Area where you can watch all of the training videos and download all of the materials, plus ongoing support. The videos are excellent and make everything really easy to follow, and the information is never overwhelming. You are only given what you need to know in order to get the next task done. Additional resources are provided in the member's area, plus you get training emails, and access to a member's forum.
In my opinion, the smartest option is to purchase the step-by-step video training tutorials (selling for less than $100 last time I checked), then assign the task of installing, setting up and configuring the site to somebody in your team if you don't want to go through the tutorials yourself. Like I said earlier, the instructions and video tutorials are really easy to follow, so anyone can do it.
You can make a business blog look and feel exactly like a website – in fact, many of the sites you are visiting right now are probably powered by blogging platforms like WordPress, instead of popular web design HTML applications like Frontpage or Dreamweaver. A significant difference, is that you don’t need to know web site coding language like HTML to run a business blog, or add and modify content on your site. You simply add content and publish. This makes business blogs a perfect online marketing tool for business owners.
Another important difference is that blogs allow you to have "conversations" and build interactive relationships with other people, where static web sites tend to be more of a "one-way" vehicle for presenting information to visitors.
What if you already have a web site?
If you currently have a website that requires you to contact your web developer, web designer, web master or an IT savvy friend, nephew, niece or neighbor every time you want to make a change to your site, then you definitely need to consider adding a blog to your site. Simply install the blog in a subdirectory of your domain (e.g. yourdomain.com/blog), then promote your business using the blog and link your posts back to your site for more information about your products or services, to purchase, etc …
If you don’t have a website yet, then save yourself money on costly web development and a lot of hassle and just use a blog. With a blog, you can easily promote your business by adding regular posts and articles about a variety of different topics.
Here are just some ideas for things you can write about your business, then post on your business blog:
Product recallsCustomer service information (e.g. how to ship product back, refund policies, etc.)FAQsProfiling customersInformation your customers would find useful, educational, informative, entertaining, etc.New things coming soon to your businessProfiling members of your teamNews about your industryTop 10 listsProduct / Service tips (how to spot quality, how to avoid paying too much or being ripped off, etc ..)News about your own businessProduct / Service benefits
As you can see, there’s no shortage of content to write about when it comes to promoting your business.
Now … just getting a blog up and running is not really going to help you. You need to know how to configure it properly if you want to achieve the best results with the least effort.
Fortunately, there is a great resource I recommend you research in more detail if you are interested in knowing more about the benefits and advantages of using a business blog to help you promote your business and sell your products and services smarter. A company called www.SelfPublishWeb.com offers two ways to help you set up a blog for your business that will not only get your site pages quickly indexed in Google and other major search engines (usually in as little as 2-3 days), but they show you how to fully configure it so that it becomes a powerful marketing tool for your business, with many automated built-in promotional features that you don't even need to think about.
You just write about your business and the automated system running silently in the background goes to work for you.
SelfPublishWeb.com offers two options: They can fully install, set up and configure your business site / business blog for you and you’re then ready to go in as little as 4-5 working days, or, if you want to save several hundred dollars, you can purchase their complete 'step-by-step' DIY video training tutorials package, which is done in a completely non-technical way so that anyone with basic computer skills (like the ability to cut and paste) can just watch over their shoulder and follow along as they show you how to get your own business blog up and running in 2 days or less.
I've had a chance to fully review their offers and I thoroughly recommend the step-by-step video training tutorials they offer as a DIY cheaper alternative. You get access to a private Member's Area where you can watch all of the training videos and download all of the materials, plus ongoing support. The videos are excellent and make everything really easy to follow, and the information is never overwhelming. You are only given what you need to know in order to get the next task done. Additional resources are provided in the member's area, plus you get training emails, and access to a member's forum.
In my opinion, the smartest option is to purchase the step-by-step video training tutorials (selling for less than $100 last time I checked), then assign the task of installing, setting up and configuring the site to somebody in your team if you don't want to go through the tutorials yourself. Like I said earlier, the instructions and video tutorials are really easy to follow, so anyone can do it.
TIP MAKING BLOG
For someone who blogs-making activities, take a few requirements that must be considered as a guide, at least we make Blogs to be effective and create a quality blog, there are a few tips that can look like below.
1.) Be topical.
Cohesiveness in message is not optional. Readers may or may not be interested in your topic, but if your message is haphazard that few will bother remembering to return to your blog because it essentially would offer nothing to remember. This doesn t mean blogs can t jump from subject to subject. For instance, a blog with a humorous focus has all the leeway in the world for subject matter, but it would be foolish for such a blog to turn the humor on and off. In such an example, the aspect of humor would be content s glue, the strength of the blog. The beauty of staying on point and on topic is that eventually, due to the nature of the Internet, you will find those interested solely in your topic. (as opposed to online diaries. There are millions of them on the internet, few have any readers. Email me with examples if I m wrong and I ll be able to show you why you re showing me a blog and not a diary.)
2.) Refresh your content
Create a schedule and stick to it. Realizing that blogging requires time and effort, don't create unrealistic expectations and be unable to deliver. An occasional lapse or holiday is generally understood but readers returning to find stale, out-dated content are going to find another blog with similar content. New blogs and RSS feeds are popping up on a daily basis. If you have worked hard to develop an audience and a community you don't want to lose them due to lack of communication.
And remember, what s old is not new and, for blogs, thusly not interesting. 2006
isn t the time to rail against Enron or Vanilla Ice. Insight doesn t matter much to yesterday s news.
3.) Clear Language Counts.
Blessed is the blog with a clear line of logic. Write without inside jokes, clique-y catchphrases or ambiguous logic. Initially time readers need to be close to your message. They are more likely to return to blogs that strike them positively. If the initially read is confusing there will not be a second read.
4.) Feed the Spiders.
Search engines take notice of active blogs and blog search engines are especially sensitive to activity. If nothing else, search engines are smarter today than they were yesterday and are only getting smarter. In constantly improving they are seeking to aggregate quality; quality blogs are updated several times a week, if not daily, as opposed to once or twice a month. I don t mean to scare you but a big spider is watching, so dance for them.
5.) RSS.
Think of RSS like a magic to blogging world, because that s the effect it s had. RSS feeds are a way to exponentially sound your voice to the interested. These feeds are a great means to increase the distribution and readership of your original content.
6.) Spell check.
Hey man, use the spell-check. I do if I didn t you probably wouldn t have made it to #6. It only takes a minute and can save you from looking like a hack.
Your weblog audiences will be small at initially. And, frankly, that s the way it should be. Who are you to think that half the internet will flock to you after three or four posts of your blog, anyway?
If you tough it out while maintaining quality, readership will materialize. You will link to cool, relevant blogs and, in turn, they will to you. While your voice may be unique, your niche likely isn t and if your content is emitted smartly to the Internet those relevant readers will respond through readership and interaction. That I guarantee.
1.) Be topical.
Cohesiveness in message is not optional. Readers may or may not be interested in your topic, but if your message is haphazard that few will bother remembering to return to your blog because it essentially would offer nothing to remember. This doesn t mean blogs can t jump from subject to subject. For instance, a blog with a humorous focus has all the leeway in the world for subject matter, but it would be foolish for such a blog to turn the humor on and off. In such an example, the aspect of humor would be content s glue, the strength of the blog. The beauty of staying on point and on topic is that eventually, due to the nature of the Internet, you will find those interested solely in your topic. (as opposed to online diaries. There are millions of them on the internet, few have any readers. Email me with examples if I m wrong and I ll be able to show you why you re showing me a blog and not a diary.)
2.) Refresh your content
Create a schedule and stick to it. Realizing that blogging requires time and effort, don't create unrealistic expectations and be unable to deliver. An occasional lapse or holiday is generally understood but readers returning to find stale, out-dated content are going to find another blog with similar content. New blogs and RSS feeds are popping up on a daily basis. If you have worked hard to develop an audience and a community you don't want to lose them due to lack of communication.
And remember, what s old is not new and, for blogs, thusly not interesting. 2006
isn t the time to rail against Enron or Vanilla Ice. Insight doesn t matter much to yesterday s news.
3.) Clear Language Counts.
Blessed is the blog with a clear line of logic. Write without inside jokes, clique-y catchphrases or ambiguous logic. Initially time readers need to be close to your message. They are more likely to return to blogs that strike them positively. If the initially read is confusing there will not be a second read.
4.) Feed the Spiders.
Search engines take notice of active blogs and blog search engines are especially sensitive to activity. If nothing else, search engines are smarter today than they were yesterday and are only getting smarter. In constantly improving they are seeking to aggregate quality; quality blogs are updated several times a week, if not daily, as opposed to once or twice a month. I don t mean to scare you but a big spider is watching, so dance for them.
5.) RSS.
Think of RSS like a magic to blogging world, because that s the effect it s had. RSS feeds are a way to exponentially sound your voice to the interested. These feeds are a great means to increase the distribution and readership of your original content.
6.) Spell check.
Hey man, use the spell-check. I do if I didn t you probably wouldn t have made it to #6. It only takes a minute and can save you from looking like a hack.
Your weblog audiences will be small at initially. And, frankly, that s the way it should be. Who are you to think that half the internet will flock to you after three or four posts of your blog, anyway?
If you tough it out while maintaining quality, readership will materialize. You will link to cool, relevant blogs and, in turn, they will to you. While your voice may be unique, your niche likely isn t and if your content is emitted smartly to the Internet those relevant readers will respond through readership and interaction. That I guarantee.
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